Marketing Manager

  • ID: 526517
  • Posted: 4/27/2023
  • Location: Buffalo, NY
  • Category: Pro - Sales
  • Job Type: Direct Placement
  • Duration: Direct Placement


Seeking an Marketing Manager who will be responsible for developing strategy and implementing plans and targets for the business. The Marketing Manager will be responsible for creating and executing a comprehensive brand strategy that supports our company's mission, values, and objectives. You will partner with sales and operations team members to develop and maintain a consistent brand identity across all departments of the organization. 

Responsible for the conceptualization, development, execution and evaluation of marketing and communication programs designed to meet business objectives of the organization, while reinforcing the brand identity.

Primary Responsibilities:

  • Identify business unit marketing and/or communication campaign needs based upon business objectives
  • Develop marketing/communication campaign theme and message
  • Manage all aspects of the development and execution of each marketing and/or communication campaign project from conceptualization through execution and implementation
  • Evaluate campaign for effectiveness in meeting business objectives. Analyze results of marketing campaigns and develop recommendations based upon campaign results
  • Contribute to the development and management of marketing campaign budgets
  • May manage marketing project teams, ensuring marketing and communication programs adhere to schedule and meet business objectives
  • Understand and adhere to the Company's risk and regulatory standards, policies and controls in accordance with the Company's Risk Appetite
  • Identify risk-related issues needing escalation to management

Salary range $ 80-110k
Job Requirements

Experience Required:
  • Bachelor's Degree
  • 3 years experience managing marketing campaigns in a client or agency environment 

Preferred Qualifications
  • Excellent communication skills
  • Ability to think creatively 
  • Experience writing content for marketing campaigns, email and social media
  • Ability to work effectively in a remote capacity

Aleron companies (Acara Solutions, Aleron Shared Resources, Broadleaf Results, Lume Strategies, TalentRise, Viaduct, and Aleron's strategic partner, SDI) are Equal Employment Opportunity and Affirmative Action Employers. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, sexual orientation, national origin, genetic information, sex, age, disability, veteran status, or any other legally protected basis. The Aleron companies welcome and encourage applications from diverse candidates, including people with disabilities. Accommodations are available upon request for applicants taking part in all aspects of the selection process.

Applicants for this position must be legally authorized to work in the United States. This position does not meet the employment requirements for individuals with F-1 OPT STEM work authorization status.

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